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Storytelling and Content Strategies for Internal Communications
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Tuesday, March 12 • 1:45pm - 3:45pm
The Write Story: How to Use Storytelling Techniques to Write Epic Content - led by Constant Communicators

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In today’s 24/7 news cycle, employees scan your content and decide, within 30 seconds, whether to continue reading or move on. Do you want to keep employees reading? Use stories.

The Write Story workshop offers storytelling techniques designed to grab your audience’s attention from start to finish. In this hands-on writing workshop, you will learn how to write content that inspires employees to C.A.R.E.–catch, absorb, remember and execute. Specifically, you will learn how to write:

  • content with powerful openings;
  • irresistible subheads that keep employees reading;
  • short paragraphs formatted with the reader in mind; and
  • a strong closing

Karen Brown Tyson, CEO & Owner
Constant Communicators 

Speakers
avatar for Karen Brown Tyson

Karen Brown Tyson

CEO & Owner, Constant Communicators
Karen Brown Tyson is a communicator, writer, and blogger helping entrepreneurs and authors write better content. For the past 25 years, Karen worked for Fortune 500 companies in the fast food, pharmaceutical, and telecommunication industries. From 2001 until 2017, Karen worked at... Read More →


Tuesday March 12, 2019 1:45pm - 3:45pm
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